Telegram has its core audience in Russia a month later after blocking

Telegram сохранил основную аудиторию в РФ спустя месяц после блокировки

Active audience Telegram a month after the lock fell by seven percentage points. The average number of hits per channels a day fell by 15%.

A month later, after Roskomnadzor started blocking messenger, Telegram in Russia, it continues to be the main part of the audience. This is with reference to data from research firm SimilarWeb said on Wednesday, may 16, RBC.

According to on may 14 (latest available data), the Telegram app was installed on 20,47% of all devices running on the Android platform in Russia.

“On April 16, when the messenger began to block in Russia, the figure was 19.9 percent. Of those who had installed the application, it was used for 31.7% of users of vs of 51.59% 16 APR. Fell and the number of perfect for day the download program: of the 102 thousand downloads in mid-April to 40.5 thousand in mid-may”, – stated in the message.

The statistics of App Annie, which analyzed the popularity of applications also shows that on the face of the lock from 1 March to 19 April messenger was steady in the top 5 most downloaded applications in App Store and Google Play. Mid-may Telegram dropped to 19th place in the App Store and 27th in Google Play.

At the same time, the audience of a popular Telegram-channels is not decreased, but rather increased. However, in the study of service intelligence Telegram-channels it is said that active audience Telegram a month after the lock fell by seven percentage points.

On average, according to the service, the number of hits per channels a day fell by 15%. The daily number of posts in Telegram channels decreased by two percent (from 19 April to 14 may), which the researchers associated with seasonality.

According to the company Combot engaged in Telegram-marketing, advertising activity in the channels are not decreased.

Earlier it was reported that the ECtHR is willing to consider the complaint by Telegram on lockdown in Russia.

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