The European court has refused to recognize the trademark logo of Adidas

Европейский суд отказался признать торговой маркой логотип Adidas

The court confirmed the decision of the European Bureau for intellectual property, which in 2016 revoked the registration of such trademarks.

The European court of General jurisdiction refused to recognize the logo of Adidas trademark protected by the EU legislation. We are talking about the logo for the shoes of three parallel strips oriented in any direction, says the press service of the court on Wednesday, June 19.

The court confirmed the decision of the European Bureau for intellectual property (EUIPO), which in 2016 revoked the registration of such trademarks. This body pointed out that such an image does not allow to distinguish definitely the Adidas logo from other similar images, hence not possible to allocate products among other brands.

EUIPO deregistered at the request of the Belgian company Shoe Branding Europe BVBA.

Previously, Adidas was trying to oblige BVBA to change its logo for the shoes, which were the two parallel oblique stripes, claiming it is too similar to the Adidas three stripes. In 2009, the Belgian company has defended in court the right to their logo, and since then, the parties continue to litigate.

Previously, Adidas has been removed from the sites new collection of clothes with the inscription USSR and the emblem of the USSR, which sparked outrage in Ukraine and some European politicians.

News from the Reporter.net Telegram. Subscribe to our channel https://t.me/korrespondentnet

Source