Not journalism and publicity: Shevchenko invited to the national team Vasilkov Ukraine

The meeting of journalists with the coach of the national team of Ukraine Andriy Shevchenko

When I called Andriy Shevchenko and asked: “Mikola, will you help me?”, I wasn’t ready to answer. I’m the kind of person that age used to take a pause for reasoning. Andrew I know from school, no problem here. Now, after the appointment of the chief coach of the national team, he under a hail of criticism and wind of skepticism. That’s a plus, I thought to myself, this is a good situation, cheerful, scandalous. However, the work in FFU… not journalism and publicity, not grunge, but casual, not questions and answers.

The next morning I said into the phone: “Well, Yes. Why? Because it is a game. I know Ukrainian sports journalism, my friends, my opponents, my rivals, my partners (well, partners, Shaw?). And to pull veterans of the pen, to razvorotit Generalissimo of the microphone is a challenge. And with Andriy Shevchenko in the pocket I have a good balance on hand. So, I’m on my own I want to promote sport and football on the TV and in other media, I’m doing this for a long time. Shevchenko wants to unite fans and press around the team. And she presses a priori determined to clobber all for all events. Position of the parties is clear, right?

Andriy Shevchenko on Profootball

Plan Shevchenko after the unsuccessful launch of the briefing was: to hold an informal meeting with the editors and journalists with whom he was familiar, to Express their ideas, listen to their claims without the cameras and audio recorders. Next, to give a few a lengthy interview and in the end go to a planned public events: press conferences, open workouts, disclosure of candidates and the like. Time a bit.

The list of people for an informal meeting made up of 15 people. I handed the phone to the guys (no girls) invitation. Viral merchandising work instantly. Those who Shevchenko was not invited, responded quickly: the last supper, closed-door meeting, back in the USSR, the return of Temnikov… it was a pleasure to read. No wonder it took 20 years of independence! The obvious axiom is not consistent with the merits, however, showed the liveliness of consciousness. We didn’t slip!

Photo: 112.ua

The meeting of journalists with the coach of the national team of Ukraine Andriy Shevchenko

Photo: 112.ua

The meeting of journalists with the coach of the national team of Ukraine Andriy Shevchenko

Photo: 112.ua

The meeting of journalists with the coach of the national team of Ukraine Andriy Shevchenko

Also it was encouraging to see critical reports of participants of the “closed meeting”. Gaponenko, Bolotnikov, shahrai, Kowalski knowingly bombed a coach. Reports of the experience was dominated by mistrust and the new pyramid questions. I made its is as game analysis: Shevchenko eloquent one-to-one, he’s talking about football, not about football-related component. It’s good for the coach? I also have more questions than answers?

Photo: 112.ua

Andriy Shevchenko on the Great Football

Photo: 112.ua

Andriy Shevchenko on the Great Football

Photo: 112.ua

Andriy Shevchenko on the Great Football

The two main “football” channel country only duplicated the key claim, which I already knew. Although how can you compare now the Internet and TV? Still public opinion is formed on the telly (a box for those who love the spoken form). So while such theses after “Granted” and “Great football”:

- naturalization - this thing is historic. Leonenko, probably the first straight, with Kalytvyntsev. To obtain Ukrainian citizenship is an honor and responsibility. And then no guarantees;

- the team in difficult times: psychology after the Euro, generational change, crisis of the championship, disqualifications, the game is on a neutral field, and the main group. Icelanders! (Actually it is luck, all Icelanders want me to visit, we were lucky);

- on the bench, in addition to Shevchenko, will sit alone foreigners: Mauro, Andre, Raoul. Onishchenko scout, Markevich - Chairman of the Committee;

Photo: 112.ua

Andriy Shevchenko on Profootball

Photo: 112.ua

Andriy Shevchenko on Profootball

And a little atmospheric video: “Profootball” and “Great football” on the sidelines:

Mykola Vasilkov

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